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☆ High spirits in Hollywood: What’s behind the boom of celebrity liquor brands?
▼ + stars: | 2024-03-09 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +8 min

New York CNN —Why does actor Aaron Paul co-own a mezcal brand? Rob Kim/Getty Images for NYCWFFIt’s an “opportunity, to be honest,” Cranston told CNN. Celebrities are attractive to the spirits space because of their clout and connections, so the industry has “the door open. Four years later they sold the tequila brand to liquor giant Diageo for $1 billion, and the industry gold rush was on. The side of a Casamigos delivery truck promoting George Clooney and Rande Gerber's tequila brand in a 2015 photo.

Persons: Aaron Paul, Bryan Cranston, —, Niro, Issa Rae, Dwayne “, ” Johnson, Matthew, Camila McConaughey, Eva Longoria, Casa Del, Kendall Jenner, Shirley Temple, Warren Beatty, Rob Kim, ” Cranston, George Clooney, Rande Gerber, George Rose, Ryan Reynolds, Conor McGregor, Jose Cuervo, Michael Yanover, Yanover, Jeff Spicer, ” Lisa Hawkins, , Drizly, Dwayne Johnson, Mike Segar, ” Andrew Chrisomalis, Tequila, Ed Mundy, ” Mundy, Sean “ Diddy ” Combs, Combs, Jennifer Lopez’s Delola, Lopez, she’s, Delola, Paul, Cranston, Dos, ” Applebee’s, ” Aaron Paul, CAA’s Yanover, “, There’s, Kylie Jenner, Kendall, It’s, I’ve Organizations: New, New York CNN, Hombres, Hollywood, Dos Hombres, Food Network New York, Food Network New York City Wine, Food Festival, CNN, Diageo, Aviation, UFC, Creative Artists Agency, ”, Reuters, Jefferies, Diddy, New York, New York City Wine, Applebee’s Locations: New York, Casa Del Sol, Food Network New York City, Hollywood, New York City, Iowa, Applebee’s

☆ Mayan Toledano’s vibrant photographs of queer life in Mexico City
▼ + stars: | 2023-11-07 | by ( Jacqui Palumbo | ) edition.cnn.com time to read: +7 min

Toledano, who is primarily based in New York, found a welcoming second home in Mexico City in 2018 through a circle of queer and trans creatives that expanded with each visit. Jovana, Sheila, Karla and Andrea, 2019 Mayan Toledano“The getting-ready part is sometimes the party,” Toledano explained in a phone interview. In Mexico City, Toledano’s images became a mix of both candid and staged moments. Greta, Aine, Mar and Zury on the Wall at Magia Ilegal, Ixtapaluca Mayan Toledano“That was a moment of stillness. Havi at Home, 2019 Mayan ToledanoAn American friend of Havi’s had helped organize crowdfunding for the surgery, according to Toledano.

Persons: Mayan Toledano, Karla, Toledano, glammed, Karla’s, Jose Cuervo, Sheila, Andrea, ” Toledano, Maria Mariposa, Uma, Ada, Maria Isas, it’s, “, ”, Bella Hadid, Paris Hilton, Maria, Aine, Toledano’s, Havi, Havi’s, ‘, “ Protagonism, ” Havi, ” Seb, Sebastian Organizations: CNN, Nike, Damiani Locations: Mexico City, New York, Mexico, Polanco, Paris, Greta, Zury, ”, “

MEXICO CITY, Oct 26 (Reuters) - Mexican distiller Becle (CUERVO.MX), the world's largest tequila producer, lost $1.54 billion in market capitalization from a share selloff on Thursday after a stronger peso battered profits. Mexican firms' foreign income was devalued by gains in the peso, which strengthened 14% to the dollar over the year ending Sept. 30. Becle said it would continue shifting into the premium-priced liquor market and planned capital spending in the lower range of $200 million to $225 million this year. When stripping out the effects of foreign exchange, annual sales should still grow by a high-single digit percentage, Becle said. ($1 = 18.1430 Mexican pesos)Reporting by Sarah Morland; Editing by Kylie Madry and Rod NickelOur Standards: The Thomson Reuters Trust Principles.

Persons: Becle, Jose Cuervo, Gordon Dron, Morgan, Sarah Morland, Kylie Madry, Rod Nickel Organizations: MEXICO CITY, Itau, J.P, Thomson Locations: MEXICO, U.S, Europe, America

☆ Men Accused of Stealing 2 Million Dimes Face Federal Charges
▼ + stars: | 2023-10-24 | by ( Mike Ives | More About Mike Ives | ) www.nytimes.com time to read: +1 min

And then, somehow, more than two million dimes, worth nearly a quarter of a million dollars. The four thieves who federal prosecutors say were behind the robberies didn’t use the most sophisticated tactics. Four men now face several criminal charges, including theft of government money and robbery interfering with instate commerce, according to court documents unsealed last week. The defendants have “developed into a bona fide cargo theft and robbery crew” that used multiple vehicles to break into cargo trailers across the city this spring, federal prosecutors said in a court filing on Monday. In addition to refrigerators, tequila and dimes, they also stole — and in some cases tried to resell — televisions and frozen meat, shrimp and crab legs.

Persons: Jose Cuervo Locations: Philadelphia

☆ Cuervo tequila maker Becle narrows sales guidance after profit slump
▼ + stars: | 2023-04-28 | by ( Isabel Woodford | ) www.reuters.com time to read: +2 min

Becle, which produces the popular Jose Cuervo tequilas, now forecasts annual growth in the high single digits, down from a February guidance for "high single digits to low teens." Becle posted a nearly 10% slump in first-quarter net profit this week as price increases failed to cushion negative currency exchange effects, high inflation and supply chain issues in Latin America. Executives on Friday added it was too early to assess the impact of recent price increases in places like Mexico. In afternoon trading, Becle's share price was down nearly 5%. While the industry has struggled with extended shortages of glass, used to bottle spirits, Becle executives said these appeared to be easing and should have limited performance impact for the remainder of 2023.

European demand is deepening a shortage of agave, the prickly plant native to Mexico's Jalisco region that's used to make tequila. Tequila prices have leapt. Compounding matters, the flow to Europe of high-quality 100% agave tequila - which has to be bottled in Mexico - has also been constrained by the supply-chain chaos from COVID-19. Michael Merolli, head of Pernod Ricard's tequila business, which includes Olmeca, said there were far fewer tequila brands in Europe than the United States, where the market was more mature and competitive, with new brands emerging every week. U.S. A-listers like Dwayne "The Rock" Johnson, Kendall Jenner and Kevin Hart have all launched tequila brands in recent years.

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